Are Backlinks Still Important for SEO in 2025
Did you know that over 91% of all web pages get zero organic traffic from Google? The culprit? A lack of quality backlinks. While content may be king, backlinks are its crown jewels, elevating visibility and authority across the digital landscape. At Blue Sky Advertisement, we understand that even the best content needs strategic backlinks […]
Local SEO Strategies for 2025
With the internet being so over abundant in information, it can be hard to stand out in the never ending torrent. SEO is defined as Search Engine Optimization, which is the process of improving the visibility and ranking of a website in search engine results pages (or SERPs for short) through various techniques & strategies. […]
Internal Linking Guide for 2025
Internal linking remains an important part of SEO (Search Engine Optimization) in 2025. At Blue Sky Advertisement, we use intelligent internal linking to help websites grow their visibility, guide users through content, and help search engines make sense of it all. Whether you’re managing a blog or an ecommerce site, these strategies will help you […]
Core Web Vitals Checklist for 2025
At Blue Sky Advertisement, improving user experience is always a top priority. That’s why we pay very close attention to Core Web Vitals, a set of important website performance metrics that help define how users experience your site. These vitals are part of Google’s broader “page experience” signals and can directly influence your search engine […]
Negative Keywords in Google Ads: Guide for 2025
When it comes to running efficient, high-performing Google Ads campaigns, one of the most overlooked tools is also one of the most powerful: negative keywords. At Blue Sky Advertisement, some of us know that improving performance isn’t always about adding more, it’s often about knowing what to block. This guide walks us through everything we […]
Structured Data & Rich Snippets in SEO: How to Better Your SEO in 2025
Have you ever searched for something on Google, maybe a recipe or a new toy, and noticed some results just look… better? Like, they have star ratings, cool pictures, or even prices right there in the search list? These special results happen because of Structured Data and Rich Snippets. It sounds a bit complicated, but […]
Title Tags in SEO: What Are They & How to Use Them
What is a Title Tag? When you surf the web, what is it that grabs your attention first on a search results page? Yes, it’s the title of the website! Just like how book titles work, this tag on a website shows you quickly what kind of content might be found there. But, there’s more […]
The Importance of Service Pages for Your Business
Why Service Pages Matter for Every Business Your website is more than just an online brochure—it’s a powerful tool for generating leads, building brand awareness, and driving sales. A well-structured website can be the difference between a visitor who quickly leaves your site and one who becomes a loyal customer. Among the various elements that […]
How Headers Affect Your SEO
When it comes to Search Engine Optimization (SEO), staying ahead can feel like aiming at a moving target. Algorithms change, user behaviors shift, and what worked yesterday might not work today. Among all these complexities, did you know that something as seemingly small as your website’s headers can significantly impact your search rankings and user […]
Importance of Webpage Speed in SEO
Ever felt frustrated waiting for a website to load? You’re not alone—your customers feel the same way. When it comes to SEO, speed isn’t just a luxury; it’s essential. In fact, webpage speed can be the difference between a top Google ranking and a lost visitor. The digital landscape is more competitive than ever, and […]